Uniting two greatly historied symbols of Made In Italy, Maserati will unveil a new collaboration with the renowned furniture house Giorgetti at the 2025 Milan Design Week, an annual celebration of design that attracts a highly multi-faceted and cosmopolitan audience from around the world. This partnership will unite technical innovation with timeless elegance, first in the form of a Fuoriserie bespoke car together with an interior furniture collection.
Other shared values of the collaboration which will be entirely produced in Italy include pursuing perfection, uncompromising attention to detail and the drive to offer unique experiences. The two Houses both embody that Italian concept of producing “beautiful and well-crafted” products, attracting an audience that is refined, sophisticated, and naturally demands peerless levels of quality.
Maserati CEO Santo Ficili stated, “Over the past 110 years Maserati has been synonymous of Italian Luxury, just like Giorgetti. We are thrilled about this partnership as it is a refined example of elegance and excellence, imbued in every detail of design and engineering. The collaboration with Giorgetti perfectly fits within our vision of becoming the curator of the ‘Made in Italy’, creating bonds and emotions while telling our stories of innovation, heritage, quality and exclusivity that unite our brands.”
“This partnership represents the authentic expression of the identities of Giorgetti and Maserati, two brands that share profound values and a common vision. It’s a great example of how you can reinforce your DNA through collaboration, research and experimentation. For our 127-year-old House, this is a sign of extraordinary vitality and desire to innovate, always staying true to our role within the industry,” added Giorgetti CEO Giovanni del Vecchio.
The first Maserati Giorgetti Edition vehicle will come in the form of the Grecale Folgore one-off, a unique statement of the Modena-based marque’s constantly groundbreaking innovation and refinement in electric vehicle production enhanced by the Maserati Fuoriserie customization programme’s bespoking experience. As an expression of Italian heritage and elegance in a “rolling tailoring” form, this bespoke SUV will feature a unique exterior body color while its exclusive interior incorporates heritage Giorgetti fabrics and leather materials. These will also be used for the interior collection.
Christened Giorgetti Maserati Edition, this exclusive furniture range enables the inspiration of Maserati’s iconic Neptune’s Trident symbol to inspire Giorgetti’s new designs, invoking the elements of oceanic harmony and the power of the winds that have always been guiding forces behind Maserati’s cars. Featuring the joint design talents of Maserati’s Head of Design Klaus Busse and Giorgetti’s Creative Director Giancarlo Bosio plus their design teams, both products of the collaboration will be distinguished by unique designs that channel the dynamic power of waves and marine motion.
Selected guests will be treated to a private preview unveiling of the Maserati Grecale one-off and the Giorgetti interior collection on April 7th, at the Maserati Milan showroom and Milanese Giorgetti Spiga showroom respectively. From April 8th onwards, car enthusiasts and design devoted alike will be able to experience them personally throughout Design Week.
