Calling all fashionistas and car enthusiasts! Get ready to rev your engines and strut your stuff because the Mercedes-Benz FashionWeek Kuala Lumpur (MBFWKL) 2025 is currently in full swing at The Exchange TRX, running from 13 to 15 June. This year marks its magnificent seventh return, showcasing the wonderfully unique relationship that exists between the dynamic world of fashion and the sophisticated realm of the automotive industry.
This year’s theme, “The Icon,” truly encapsulates the timeless elegance and profound influence that define both Mercedes-Benz and the illustrious world of fashion. It’s a beautiful coming together, highlighting a shared passion for exquisite craftsmanship, a commitment to sustainability, and an undeniable flair for luxury.
Now, you might be scratching your head and wondering, “How on earth do cars and couture even correlate?” Well, for Mercedes-Benz, luxury stretches far beyond just design. It’s about showcasing the brand’s enduring experience rooted deeply in heritage, while simultaneously presenting a bold commitment to groundbreaking innovation. For decades, Mercedes-Benz has been the very symbol of status and sophistication, with their vehicles representing the pinnacle of automotive excellence. This philosophy, remarkably, mirrors the world of fashion, where design serves as a powerful expression of self and culture.
So, what’s stealing the show at MBFWKL 2025? Brace yourselves, because it’s the all-new electric G-Class! Imagine a total reinvention of an icon. They’ve managed to retain that unmistakable G-Class vibe the public has come to know and love, but have ingeniously made it fully electric. This new G-Class perfectly illustrates Mercedes-Benz’s forward-thinking approach to luxury electric vehicles. It’s living proof that true icons don’t just stick around – they actually lead the way into the future!
MBFWKL 2025 isn’t just about automotive icons, of course. It’s also a celebration of fashion icons, both established names and exciting up-and-coming talents. There are 16 brilliant designers, each showcasing their unique takes on modern luxury. These designers aren’t simply making clothes; they’re transforming fabric into art and abstract ideas into innovative, truly iconic pieces. It’s a creative process remarkably similar to how Mercedes-Benz crafts its magnificent cars.
You’ll see familiar names gracing the runway, such as Justin Yap, known for his sharp tailoring, and Dickson Lim, who wows with his incredible layering. And let’s not forget Celest Thoi’s Coterie, all showcasing how their artistic styles have beautifully evolved. Plus, designers like Khoon Hooi, byThian, and DIKSON MAH are lighting up the runway with their absolutely incredible visions.
But keep your eyes peeled for the emerging talents too! SETH&LUNA MALAYA truly stood out with their cool cultural storytelling blended seamlessly with practical fashion – their modular designs are quite reminiscent of how versatile Mercedes-Benz cars are. TEMMA PRASETIO from Jakarta brought a sleek, gender-neutral style in monochromes, a super minimalist approach that speaks volumes about individuality. And get this, JNBY and SEIBU Kuala Lumpur made their exciting debut, showing off ready-to-wear elegance that beautifully blurs the lines between lifestyle and high fashion. It just goes to show that luxury now is far more about expressing yourself than simply excess.
MBFWKL 2025 also boasts some fantastic brand partners, making the entire experience even more spectacular. We’re talking about Schwarzkopf Professional and M·A·C Cosmetics taking care of hair and makeup, plus Crowne Plaza, SEIBU, and The Exchange TRX adding to the overall grandeur.
This spectacular fashion week marks the grand finale of a week-long Mercedes-Benz roadshow that’s been happening since June 9th. It’s been an incredible opportunity for everyone to truly immerse themselves in the complete Mercedes-Benz experience. Much like the best fashion designers, Mercedes-Benz pushes boundaries by seamlessly blending power and style into something truly unmistakable.
